Local SEO: Dominate Your City with Hyper-Local Links
Emma Wilson
The Map Pack Algorithm
Local SEO relies on Proximity, Relevance, and Prominence. Prominence is largely driven by links.
What is a "Local Link"?
It's a link from a site relevant to your location, not just your industry.
- Local news outlets.
- Chamber of Commerce directories.
- Sponsorships of local youth sports teams.
- Local bloggers/influencers.
Consistency is Key
Ensure your Name, Address, and Phone Number (NAP) are consistent across all citations. This builds the foundational trust Google needs to rank you in the Local Pack.